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"The Ultimate B2B Research Guide For Product Marketers"

From competitive intelligence to brand perceptions and optimizing products for market fit, product marketers that use B2B market research effectively can stand out in 2022.

Download this paper if you:

• Are a product marketer looking to apply best practices around the latest monetization and go-to-market strategy trends.
• Want to learn how Netflix gains user insights, what’s the next ad platform and how to use B2B surveys for competitive benchmarking.
• Need to conduct research on brand awareness and reputation, ad product familiarity or market intelligence.

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