This e-book explores cross-channel marketing, showing how combining messaging channels boosts engagement, monetization, and retention. It offers data-driven insights on optimal channel combinations for goals, covering email, push notifications, SMS, and more. Read the e-book to unlock strategies for a winning cross-channel mix.
This e-book explores the importance of cross-channel engagement in today's multi-device world. It highlights how combining messaging channels can boost user engagement, monetization, and retention. The guide covers key channels: email, mobile push, SMS, web push, WhatsApp, in-app messages, and Content Cards. For each channel, it provides insights on:
• Top channel combinations for performance
• Metrics on user sessions, purchases, and lifetime value
• Recommendations for complementary channels
Testing different mixes helps marketers find the best strategy for their business needs and customer goals.
Discover how to leverage the right cross-channel mix by reading this e-book.
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