Global consumer expectations are at an all-time high--shoppers demand frictionless, personalized, omnichannel experiences, and they’ll quickly abandon brands that don’t deliver.
If your customer experience doesn’t minimize barriers at checkout, simplify login and registration, and unify profiles across touchpoints, you risk losing customer lifetime value to competitors. In this checklist, you’ll uncover the essential capabilities and best practices to assess your retail CX, reduce friction, and build loyalty through seamless, secure shopping journeys.
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