At this Content Marketing Friday Forum, 3 experts reveal their secrets to creating content that educates your audience, builds trust, and gets them to take action. Sponsored by Canto.
If your marketing plans already feel under pressure, this free event is for you. Learn how to fix underperforming messaging, modernize content operations, and shift from product-led to insight-driven marketing. Get practical frameworks and resources you can apply immediately.
7 Mistakes Marketers Make With B2B Messages (And the Brain Science to Beat Them)
Speaker: Nancy Harhut
In this example-packed webinar, Nancy reveals the seven big messaging mistakes B2B brands make—and the quick fixes that’ll increase your KPIs.
Designing Content Operations for Velocity, Consistency, and ROI
Speakers: Ariana Keil
Ariana reveals how leading marketing orgs reduce friction to scale content with a practical, four-layer framework for a measurable competitive advantage.
Content Strategy for Real Life: A Practical Roadmap for 2026
Speaker: Andi Robinson
Andi shares practical frameworks that make it easy to add content marketing to your marketing strategy—and get your leaders on board in 2026.
Key Details
Date: Friday, January 16
Time: Sessions start at 11:30am ET
Where: Online
Speakers: Nancy Harhut, Ariana Keil, Andi Robinson
P.S. Already have plans on January 16? No problem. RSVP now and you’ll still receive all of the sessions and resources on-demand for 90 days after the event.
Offered Free by: MarketingProfs, LLC
See All Resources from: MarketingProfs, LLC
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